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Displaying items tagged: Short's Brewing Co

Sunday, 17 April 2022 19:13

Breweries enter ‘make-or-break’ year as industry slowly rebounds from the COVID-19 pandemic

With 2021 data pointing to a healthy rebound for the ailing nationwide craft beer industry, West Michigan brewers are heading into a pivotal year.

Published in Food/Agribusiness
Sunday, 28 April 2019 18:22

Craft brewing industry growth stalls as competition heats up

In the hyper-competitive craft beer industry in which growth has started to level off in recent years, Old Nation Brewing Co. proves the exception to the rule. The Williamston-based brewery has garnered a name for itself with its M-43 brand, a popular New England-style hazy India Pale Ale that carries a suggested retail price of $13.99 per four-pack of 16-ounce cans.

Published in Food/Agribusiness
Saturday, 26 May 2018 15:04

‘Realistic expectations’ urged as craft beer industry matures, competition rises

The meteoric rise of Michigan’s craft brewing industry has spawned the creation of hundreds of new companies in communities all over the state. 

Published in Manufacturing

Thursday, 01 March 2018 14:46

Short’s Brewing to expand in Elk Rapids, add 8 positions

Bellaire-based Short’s Brewing Co. LLC will expand its production facility in Elk Rapids, the company announced Thursday.

Published in Breaking News
Wednesday, 26 July 2017 09:00

Short’s Brewing to sell 20-percent stake to Heineken subsidiary Lagunitas

After months of speculation and rumors, Short’s Brewing Co. said today that it plans to sell a 20-percent equity stake to a division of Dutch brewer Heineken International.

Published in Breaking News
Wednesday, 14 September 2016 17:50

Rep. Hooker’s proposed tax hike falls flat with craft brewers

A new bill proposed in the Michigan Legislature could more than triple the state’s excise tax on beer.

Published in Breaking News

Sunday, 29 May 2016 11:48

ROTATION NATION: Pressured from above and below, larger craft brewers seek out their place in the market

Pioneers of the craft brewing industry face a steep challenge from the growing market they helped establish. 

Published in Food/Agribusiness
Sunday, 29 May 2016 11:42

Navigating a shifting market: Beer braces for eventual plateau, retail challenges; cider and spirits see room to grow

As the craft beverage industry matures, it’s attracted new entrants who may be more concerned with making a quick profit than with the quality of the liquid. 

Published in Food/Agribusiness
Friday, 13 May 2016 11:10

Short’s Brewing to begin Wisconsin distribution

Short’s Brewing Co. has added Wisconsin to its growing distribution network for its craft beer and Starcut Ciders brand.

Published in Breaking News