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HOLLAND – LeanLogistics, a global leader in innovative SaaS transportation technology and supply chain services, announced that Christopher Timmer was named the “2010 TMCA Transportation Marketing Executive of the Year.” The award recognizes a senior marketing leader who has demonstrated quality, results-oriented talent within the transportation industry. This honor was presented last evening, at a special awards gala at  TMCA’s Annual Conference in Ft. Lauderdale, FL, where LeanLogistics also received their Compass Award for the 2009 “I Lean” Integrated Marketing Campaign.
 
Chris Timmer is Senior Vice President of Business Development and Marketing and is responsible for overall strategy, positioning and expansion of the LeanLogistics solutions, including internationalization and SaaS platform development. Timmer has over 20 years of experience in transportation and logistics management and has led the scaling of the LeanLogistics SaaS transportation network through the innovation and market adoption of On-Demand TMS®, to the launch of new offerings including LeanLogistics innovative GreenLanes™ fractional dedicated freight program and the revolutionary do-it-yourself LeanSource  Procurement App.
 
Timmer has expertise in transportation management, on-demand technologies, and the issues and challenges facing companies dealing with inbound and outbound logistics, outsourced logistics services, and freight payment and audit. He can speak to visibility into supply chain operations, business intelligence for continuous improvement programs, Sarbanes-Oxley (SOX) compliance, collaboration and network advantage, and enhancing carrier performance and relationships.  He’s led marketing initiatives around a variety of thought-leadership campaigns from Closed-Loop Transportation Spend Management to LeanLogistics’ Path to Value program to drive efficiencies and reduce transportation costs.  
 
“It’s an honor to receive an award from a long-standing organization of veteran transportation marketers and sales executives,” said Chris upon receiving his award. “The Marketing Executive of the Year award validates the hard work and programs we’ve created to drive our business forward, as well as providing visibility to innovative solution advancements in our industry.”
 
Timmer joins a circle of distinguished alumni who have demonstrated the highest principles and marketing effectiveness in the industry. Past recipients include George Abernathy, executive vice president and chief operating officer  for Transplace; Tammy Beil, vice president of marketing for FedEx Freight; Mike Russell, vice president for public affairs and press secretary for the American Trucking Associations posthumously; Chuck Lounsbury, formerly senior vice president of strategy, marketing and acquisitions for Ryder; Dick Metzler, formerly executive vice president of DHL Express; and Greg Reid, formerly senior vice president and chief communications officer of Yellow Corp.

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