Businesses that utilize “green” marketing — claims of environmental benefit or superiority — should be aware of regulatory changes that are likely to take effect within a few months.
The U.S. Environmental Protection Agency’s greenhouse gas (GHG) regulations officially went into effect on January 2, requiring permits for GHG emissions for certain industrial sources. Although legally effective, the battle over their implementation continues.
“In order to deter challenges to your plan for centralized control of industrial development through issuance of permits for greenhouse gases, you have called upon each state to declare its allegiance to the Environmental Protection Agency’s recently enacted greenhouse gas regulations . . . ”
The American Power Act, a climate and energy bill introduced last month by U.S. Senators John Kerry and Joe Lieberman, is off to a slow start, thanks to the oil spill in the Gulf and election-year politics in Washington D.C.
Mary E. Tell is an attorney in the Grand Rapids office of Warner Norcross & Judd. She practices advertising and marketing law and is a member of the firm’s Sustainability and Climate Group. She can be reached at 616.752.2793 or mtell@wnj.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it .
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The U.S. Environmental Protection Agency’s greenhouse gas (GHG) regulations officially went into effect on January 2, requiring permits for GHG emissions for certain industrial sources. Although legally effective, the battle over their implementation continues.
